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Tim Nash quote.

Known as experts in school development, improvement and fixing failing schools, Edison Learning wished move from a B2B company to B2B and B2G, offering a market proposition to local authorities and school sponsors.

Using Breese's Value WheelTM methodology, Edison developed a compelling value proposition that has been embedded throughout the company.

Tim Nash of the company explained how they did this at the Breese Client Day, London, March 2009 - please see part 1 below. For parts 2 to 5, please click on the link when part 1 ends.