Current Press Articles

November 2007

BREESE Facilitates Discussions between Bombardier Transportation Services and DuPont

Following the success of the first BREESE Client Day held in April this year, BREESE is thrilled to announce that it will shortly be facilitating discussions between two of its major clients, Bombardier Transportation Services and DuPont.  Both highly recognized and successful in each of their fields, Managing Director of BREESE, Ian Irving, will chair the meeting to be held at Bombardier Transportation Services offices in Derby and assist discussions between the two organisations to explore the viability of developing Value Propositions for the Rail Supply Industry.

October 2007 

Symantec to Attend Value Wheel™ Workshop                                 

BREESE will shortly be exploring the application of its award- winning  two- day          Value Wheel^TM  business workshop with Symantec in Reading .  The workshop will be facilitated by Managing Director Ian Irving and will be attended by approximately 10 members of Symantec’s Top Team.  BREESE is delighted to have been selected by Symantec as its preferred supplier for this work.  Symantec represents a new industry sector with its own challenges regarding commoditisation.

August 2007 

BREESE Facilitates The Value Wheel ™ Workshop with Cumbria Vision (Cumbria Film Unit) As part of the BREESE community investment programme, Ian Irving, Managing Director of BREESE hosted a one day Value Wheel™ business workshop for the Cumbria Film Unit. This organisation is tasked with bringing film production companies to Cumbria to drive economic and tourism benefits. The delegates attending from the Film Unit and Carlisle City Council thoroughly enjoyed the day and unlocked a great deal of value from within their organisations that could be used to win new film production opportunities.                                                                                                Alan Saywell, Film Liaison Officer for Cumbria said;  "A fantastic day!  ...  now planning world domination for the Cumbria Film Office!  I'd like to express my utter delight as to what the day has brought for the great and the good of Cumbria and the way forward for the Office"

May 2007 

BREESE successfully helps organisations Understand, Create and Articulate their Business and Enterprise Value utilising The Value Wheel ^TM (Leveraging Your ToyBox)

19th April 2007 - BREESE CLIENT DAY  -  ‘Growing Sales and Avoiding Commoditisation’

BREESE is delighted to announce that it will be hosting its first client day on Thursday 19th April at the Royal Institute of Chartered Surveyors in Central London. 

The meeting will be chaired by Managing Director of BREESE, Ian Irving and the objective is to share best practices between clients on the subject of ‘Growing Sales and Avoiding Commoditisation’.

BREESE is looking forward to introducing individuals from each of its main customers to discuss the drivers for growing revenues and profitability.  Many of the customers face the challenge of commoditisation in their market sectors.  Stavros Kokkinis from Shell Global Lubricants and Paul Forrest from Bombardier Transportation Services will present during the day and all attendees will discuss how using the BREESE tools, in particular the Value Wheel, has assisted them in growing both new and existing accounts.

April 2007  Saint-Gobain Pipelines

have agreed to utilise The Value Wheel ^TM (Leveraging Your ToyBox) to determine their total value they are creating for their large strategic customers and how to best build their relationships. This engagement will begin in May 2007.

March 2007          Bombardier Transportation Services, Berlin

 Launches BREESE Value Wheel Process

BREESE has been asked by Chris Antonopoulos and Paul Marsden of Bombardier Transportation Services Headquarters in Berlin to work with the Divisional Product Management Teams.  The objective is to show how the BREESE The Value Wheel ^TM (Leveraging Your ToyBox) process can better integrate product management into the strategic sales process.  The result will ensure that all new products are launched with both the technical and business value propositions clearly defined.  Going forward, sales staff will be better positioned to sell the new products and services from both a commercial and technical standpoint. 

One North American Product Manager commented, “ Maybe it’s because we talk our language and not theirs and we talk about stuff below the line, techy stuff that gets us excited but never about the value above the line that will get them excited!”

March 2007 - BREESE Launches Strategic Sales Programme with                

Serco North America

BREESE has been invited to work with Serco North America in Washington on the launch of their Strategic Sales and Customer Management investment programme.  This investment comes as a result of the success that Serco Group has had in the UK with the combination of BREESE and Miller Heiman programmes and business workshops.  The launch will take place in Washington in March 2007.

 March 2007 - DuPont Sponsors BREESE Business Day for Scottish Based Customer 

As part of its investment in its customers, DuPont has asked BREESE to hold a The Value Wheel ^TM (Leveraging Your ToyBox) business workshop in Glasgow in April to help develop a business strategy for one of its key customers, Lennox Mckinlay,  based in Scotland. 

This workshop will build upon the successful event which BREESE carried out with another of DuPont’s customers in 2005; Flexographic Plate Plan who are based in Dublin.  Darren Finn, Managing Director of Flexographic Plate Plan said, “As a result of this workshop we have changed our direction in terms of selling ...and the results so far speak for themselves.” Since attending the workshop, Flexographic have grown their revenues by 12%, which they have directly attributed to the The Value Wheel ^TM (Leveraging Your ToyBox) workshop. “

Covering work carried out with with Flexographic     

February 2007 - JohnsonDiversey Pilot BREESE's The Value Wheel

BREESE is delighted to announce that JohnsonDiversey have confirmed their

agreement to pilot The Value Wheel ^TM (Leveraging Your ToyBox) on their key commercial sectors which include Hotels, Restaurants, Healthcare and Contract Caterers.

A ‘Proof of Concept’ session has been booked with Managing Director Ian Irving for February this year.  During this time Ian will help the teams to formulate the Value Propositions for each of their sectors and subsequently develop a Value Wheel for the key deals and strategic customers.

Kym Pincock, Business Director, Hospitality and Heathcare of JohnsonDiversey said, " The strategic purchasing concept and The Value Wheel ^TM process has helped us to ACCURATELY plot our Value add differentiators against our customers' current and future needs.  As a consequence of the disappearing middle market, and commoditisation within our sectors, the need to revolutionalise our approach has never been greater.  The strategic purchasing model is the vehicle to help us achieve this objective, at optimum pace."

Liz Smith-Mills, Hotel Consultant of JohnsonDiversey said, "The Strategic Purchasing concept, and The Value Wheel ^TM has helped us to ACCURATELY  plot our Value add differentiators again our Customers' current and future needs ........ As a consequence of the disappearing middle market, and, commoditisation within our sectors, the need to revolutionalise our approach has never been greater. The strategic purchasing model, is the vehicle to help us achieve this objective, at optimum pace".